From Corporate Life to Cobbling: Sung Roh's Empowering Journey
In a world where corporate jobs promise financial security but often lead to burnout, one woman dared to change her narrative. At 47, Sung Roh made a bold move by leaving her position as a corporate vice president at a shoe design company to embark on a journey of creativity and community engagement. Now, as a cobbler and co-owner of the newly opened Cobbler Bushwick Roaster in Brooklyn, she not only finds joy in her work but inspires others to pursue their passions.
Rediscovering Joy in Work
Roh's leap into cobbling was not merely a career change; it was a restoration of her happiness. "I was burned out," she reflects, citing the endless cycle of designing similar shoes season after season. The creative aspect of cobbling allows her to innovate with each repair, turning worn out shoes into unique pieces of art. She restores shoes and promotes sustainability through upcycling, enhancing the environmental value of her work.
A Strong Community Connection
The decision to run her business from a cobbler-coffee shop hybrid stemmed from a desire to foster local community ties. Roh loves working with her customers face-to-face, claiming, "I get energy from the community... it’s different from an online transaction." This connection not only draws in customers but also adds a vibrant atmosphere, making the shop a hub for creativity and life.
The Benefits of Diversification
Like many small business owners, Roh was mindful of the volatility in the cobbling industry. Pairing her cobbling shop with a coffee service creates synergetic benefits—bringing in food and drink customers who may later contribute to her cobbling business. “It definitely helps... it creates a very different energy, like a very positive synergy,” she claims. She emphasizes the importance of diversifying income streams to survive in a declining market, as cobblers are becoming an endangered profession in the U.S.
Overcoming Financial Challenges
The financial leap was daunting. To finance the $40,000 renovation of her storefront along with her partner’s shares, Roh tapped into her savings and made strategic financial decisions, such as cashing out assets. Her perspective: investing in her business was akin to pursuing a master’s degree; it was an essential stepping stone toward her new career. Today, her business has already outpaced previous earnings less than a year into the venture, pointing towards a promising future.
Inspiring Others to Think Differently
Roh's story serves as a delightful reminder of the power of following one's passion and the importance of community connection in business. As traditional jobs evolve, stories like hers challenge us to reconsider our career choices and what truly makes us happy. Are you ready to rethink your own career path? You might just discover a more fulfilling way to live your life.
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